Our People
Rice
Andy Rice graduated from Cambridge University longer ago than he cares to recall. His subsequent career has been spent entirely in marketing and advertising, eventually becoming Director of Strategic Planning at Ogilvy & Mather Johannesburg.
He left O&M in 1995 to establish a freelance strategic
planning consultancy and founded Yellowwood two years later. Andy
is often invited as a guest speaker or lecturer and continues to
play a very active role in the marketing and advertising world
through participation on various panels as judge or chairperson
e.g. Apex, the Loeries, FM Adfocus, PRISM etc.
Andy is one of the most respected brand and communications
strategists in the country and continues to feature as one of the
most influential people in the industry every year.
He holds the role of Chairman of Yellowwood and is actively
involved in acquiring clients and high level strategic
intervention.
Andy's dry humour and direct insights puts him around most
boardroom tables in the country and his integrity is widely
respected.
