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Engager™ Launch
18 August 2011
Our Engager™ launch took place this morning, Thursday 18 August in Johannesburg. The Cape Town launch is taking place on Friday morning 19 August. Follow us on twitter @askYellowwood or the Engager launch hashtag #YwoodEngager.
Yellowwood has aligned with Hall & Partners, and is bringing Engager™ to South Africa. Engager™ is a powerful strategic framework to evaluate and quantify how effectively a brand engages with its customers. It has been used in the UK, US, China & Australia and has proven a strong link between engagement, sales and profitability. Please drop us a line if you would like to find out more.
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